It isn’t a dream. The Facebook Ads platform now lets you target people who engage with your page or ad, giving you a distinct advantage when it comes to…
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It isn’t a dream. The Facebook Ads platform now lets you target people who engage with your page or ad, giving you a distinct advantage when it comes to…
If you tend to collect a lot of offline data about your customers – email addresses, phone numbers, or on-site purchase histories, for example – then give yourself a pat…
If you think the volume of video ads has been surging across social media platforms lately, it isn’t your imagination. Instagram, Twitter and Facebook News feeds are populating with more…
It used to be that the value of an email list did not extend much beyond email marketing. Google Adwords changed all that last month, when they introduced a new…